CP 103: BUSINESS ENVIRONMENT
Objective: to familiarize the students with the business environment conditions prevailing in
India and international and understand its implications to business.
Unit-I Business Environment: Components and Significance – Economic Scope – Cultural,
Political, Technological andal Factors Influencing Business Environment – Dimensions
of International Business Environment – Challenges.
Unit-II: Structure of Indian Economy ; Economic systems- Economic planning with special
reference to last three plans, public, private joint and cooperative sectors - Industrial Policy of
the Government - Policy Resolutions of 1956, 1991 Industrial Policy and Economic Policy -
Subsequent policy Statements
Unit-III
Indian Companies -Competitiveness,Changes and
Challenges, Sustainable Development, Social Responsibilities, Ethics in Business- Competition Act 2002 - Emerging
Trend in Indian Business Environment.
Unit – IV: International Trade Theories, Balance of Payments – Concepts, Disequilibrium in
BOP: Methods of Correction - Trade Barriers and Trade Strategy - Free Trade vs. Protection -
World Financial Environment: Foreign Exchange Market Mechanism, Exchange Rate
Determination, and Euro Currency.
Unit – V: Globalisation: International Economic Integration, Country Evaluation and Selection,
Foreign Market Entry Methods, International Trading Blocks – Their Objectives; WTO Origin,
Objectives, Organisation Structure and Functioning – WTO and India.
(Case Study is compulsory in all Units)
Suggested Books:
Chidambaram, Indian Business Environment, Vikas, New Delhi
Suresh Bedi: Business Environment, Excel, New Delhi.
K.V.Sivayya and VBM Das: Indian Industrial Economy, Sultan Chand Publishers, Delhi.
Pandey G.N., Environmental Management, Vikas Publishing House.
Sundaram & Black, International Business Environment – The Text and Cases, Prentice Hall of India.
Ghosh PK., Business Environment,Sultan Chand & Sons, New Delhi
Daniel John D and Redebough, Lee. H., International Business, Addision Wesley India
Saleem, Business Environment, Pearson, New Delhi.
Bhalla, V.K., & S. Sivaramu, International Business Environment and Business, Annual Publications
Objective: to familiarize the students with the business environment conditions prevailing in
India and international and understand its implications to business.
Unit-I Business Environment: Components and Significance – Economic Scope – Cultural,
Political, Technological andal Factors Influencing Business Environment – Dimensions
of International Business Environment – Challenges.
Unit-II: Structure of Indian Economy ; Economic systems- Economic planning with special
reference to last three plans, public, private joint and cooperative sectors - Industrial Policy of
the Government - Policy Resolutions of 1956, 1991 Industrial Policy and Economic Policy -
Subsequent policy Statements
Unit-III
Indian Companies -Competitiveness,Changes and
Challenges, Sustainable Development, Social Responsibilities, Ethics in Business- Competition Act 2002 - Emerging
Trend in Indian Business Environment.
Unit – IV: International Trade Theories, Balance of Payments – Concepts, Disequilibrium in
BOP: Methods of Correction - Trade Barriers and Trade Strategy - Free Trade vs. Protection -
World Financial Environment: Foreign Exchange Market Mechanism, Exchange Rate
Determination, and Euro Currency.
Unit – V: Globalisation: International Economic Integration, Country Evaluation and Selection,
Foreign Market Entry Methods, International Trading Blocks – Their Objectives; WTO Origin,
Objectives, Organisation Structure and Functioning – WTO and India.
(Case Study is compulsory in all Units)
Suggested Books:
Chidambaram, Indian Business Environment, Vikas, New Delhi
Suresh Bedi: Business Environment, Excel, New Delhi.
K.V.Sivayya and VBM Das: Indian Industrial Economy, Sultan Chand Publishers, Delhi.
Pandey G.N., Environmental Management, Vikas Publishing House.
Sundaram & Black, International Business Environment – The Text and Cases, Prentice Hall of India.
Ghosh PK., Business Environment,Sultan Chand & Sons, New Delhi
Daniel John D and Redebough, Lee. H., International Business, Addision Wesley India
Saleem, Business Environment, Pearson, New Delhi.
Bhalla, V.K., & S. Sivaramu, International Business Environment and Business, Annual Publications
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