105: MANAGERIAL COMMUNICATION SKILLS
Objective: to equip the students with the necessary techniques and skills of communication to
inform others, inspire them enlist their activity and willing cooperation in the performance of
their jobs.
Unit – I : Role of Communication in Business – Objective of Communication – The Process of
Human Communication – Media of Communication, Written Communication – Oral
Communication – Visual Communication, Audio Visual Communication – Silence - Developing
Listening Skills – Improving Non–verbal Communication kills – Understanding Cultural Effects
of Communication.
Unit – II: Managing Organization Communication - formal and Informal Communication- Intra
and Personal Communication – Models for Inter Personal Communication – Exchange Theory,
Johari Window and Transactional Analysis.
Unit-III: Managing Motivation to Influence Interpersonal Communication – Inter-Personal
Perception – Role of Emotion in Inter Personal Communication- Communication Styles –
Barriers of Communication – Gateways to Effective Interpersonal Communication
Unit-IV: Business Writing Skills – Significance of Business Correspondence, Essentials of
Effective Business Correspondence, Business Letter and Forms, Oral Presentations – Meetings,
Telephone Communication – Use of Technology in Business Communication, E-mail Messages.
Unit-V: Report Writing – Meaning and Significance; Structure of Reports; Negative, Persuasive
and Special Reporting; Informal Report – Proposals; Formal Reports; Organization of Press
Report.
(Case Study is compulsory in all Units)
Suggested Books:
K Bhardwaj, Professional Communication, IK Int Pub House, New Delhi
Krizan, Merrier, Logan and Williams, Effective Business Communications, Cengage, New Delhi
HC Gupta, SG Telang, Business Communication, Wisdom, Delhi
Penrose, Business Communication for Managers, Cengage, New Delhi
McGrath, Basic Managerial Skills for All 5 ed., Prentice Hall of India.h
Urmila Rai & S.M. Rai, Business Communication, Himalya Publishers,
Meenalshi Raman—Business Communication Oxford University Press.
Lesikar I Flatley, Basic Business Communication, Tata McGraw Hill.
Buy HP Pavilion 15-ab125AX (P6M13PA) Notebook (AMD APU A10- 8GB RAM- 1T... from SnapdealObjective: to equip the students with the necessary techniques and skills of communication to
inform others, inspire them enlist their activity and willing cooperation in the performance of
their jobs.
Unit – I : Role of Communication in Business – Objective of Communication – The Process of
Human Communication – Media of Communication, Written Communication – Oral
Communication – Visual Communication, Audio Visual Communication – Silence - Developing
Listening Skills – Improving Non–verbal Communication kills – Understanding Cultural Effects
of Communication.
Unit – II: Managing Organization Communication - formal and Informal Communication- Intra
and Personal Communication – Models for Inter Personal Communication – Exchange Theory,
Johari Window and Transactional Analysis.
Unit-III: Managing Motivation to Influence Interpersonal Communication – Inter-Personal
Perception – Role of Emotion in Inter Personal Communication- Communication Styles –
Barriers of Communication – Gateways to Effective Interpersonal Communication
Unit-IV: Business Writing Skills – Significance of Business Correspondence, Essentials of
Effective Business Correspondence, Business Letter and Forms, Oral Presentations – Meetings,
Telephone Communication – Use of Technology in Business Communication, E-mail Messages.
Unit-V: Report Writing – Meaning and Significance; Structure of Reports; Negative, Persuasive
and Special Reporting; Informal Report – Proposals; Formal Reports; Organization of Press
Report.
(Case Study is compulsory in all Units)
Suggested Books:
K Bhardwaj, Professional Communication, IK Int Pub House, New Delhi
Krizan, Merrier, Logan and Williams, Effective Business Communications, Cengage, New Delhi
HC Gupta, SG Telang, Business Communication, Wisdom, Delhi
Penrose, Business Communication for Managers, Cengage, New Delhi
McGrath, Basic Managerial Skills for All 5 ed., Prentice Hall of India.h
Urmila Rai & S.M. Rai, Business Communication, Himalya Publishers,
Meenalshi Raman—Business Communication Oxford University Press.
Lesikar I Flatley, Basic Business Communication, Tata McGraw Hill.
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